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When you “move the stairs” you take the steps other people might not, to build customer loyalty, nurture great relationships with the media, and build a resilient brand. Join us each week as we help you build your business with Brand Protection PR™!
Episodes
Thursday Sep 24, 2020
Thursday Sep 24, 2020
If you've been in business long enough, you're sure to have weathered a bump or two in the road. You know that a crisis plan can help your recover your reputation when something goes wrong. On this week's Move the Stairs PR podcast, get a head start on your crisis plan with our Brand Protection™ strategies to recover and rebuild your reputation.
Click here for a link to the downloadable 1-sheet: Build Your Brand Protection™ Team.
Click here to see all the M&C resources available for crisis communications.
Thursday Sep 17, 2020
Thursday Sep 17, 2020
What is thought leadership and why is it important for you and your organization? In this episode of the Move the Stairs PR podcast, you'll learn how to protect your brand and build your CBD oil industry (or any other!) business with a powerful thought leadership plan.
Click here to see all the M&C resources available for CBD PR.
Thursday Sep 10, 2020
Thursday Sep 10, 2020
Be a PR hero by making media coverage part of your event plan! We'll share secrets of our Insider Media Relations™ strategy to help you create irresistible news hooks to generate earned media coverage, and learn how to leverage all available channels to get the media's attention for your event!
Download the free, printable Brand Protection Tool™ 1-sheet for this episode here.
Thursday Sep 03, 2020
Thursday Sep 03, 2020
What is a loyal customer and how should your brand measure consumer loyalty? The M&C team breaks down recent data showing how you can create a loyal customer with your CBD brand.